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Creating regular content is only going to get you partway to having a successful social media channel. You have to find balance with the types of content that you are posting. If you are reading this, I can assume that you probably follow more than a couple of businesses on a social media platform. As a ‘consumer’ and follower the last thing that you want to see is your news feed cluttered with ‘buy this’ or ‘we have the best deals on that’. Chances are if a brand is only pushing their products on you, you are going to quickly do one of two things:
Unlike the page OR Unfollow the page
As a business owner you might think that page ‘likes’ are more valuable than page ‘follows’, but that is not the case. When someone likes your page they are auto subscribed to follow your page as well. In order for your posts to be seen on someones news feed they must follow your page and not just like it. For this reason alone page follows are far more valuable to your business than page likes.
Wondering what you can be doing to build and maintain not only your page likes but also your page followers? Get in touch with us today. Our social media management highlights your business’s products or services while also engaging your audience to keep them always interested in your brand.
Creating regular content is only going to get you partway to having a successful social media channel. You have to find balance with the types of content that you are posting. If you are reading this, I can assume that you probably follow more than a couple of businesses on a social media platform.
Website building goes far beyond your laptop or desktop computer. Smartphones and tablets are becoming the major contender for internet surfing, connecting on social media, checking emails and shopping online. The good news is – you don’t have to build three different websites to satisfy your desktop, tablet and mobile users. Responsive design is the here and now!
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